About Straits Partners

Straits Partners LLP delivers Zoho + AI solutions as a Zoho Authorised Partner, Zoho Finance Premium Partner and Zoho Creator Registered Partner. Our in-house technical, financial and functional consultants work from Coimbatore, Pune, Kolkata, Jakarta and Tokyo with clients in India, Indonesia, Japan, Singapore and the UAE (Dubai).

What we are here to do

We help businesses run on Zoho without fighting it. That means understanding how your team works first, choosing the right applications, configuring and connecting them, moving your data safely, and making sure people use the system.

How we think about the work

  • Process before product. Software follows the process, so we map the process first.
  • Plain scoping. You approve what is in and out of scope in writing before we build.
  • Controls built in. Our finance, audit, information systems and data privacy experience shapes how we design access, approvals and audit trails.
  • Reviewed and documented. Configuration and code are reviewed and handed over with documentation, so your system does not depend on one person.
  • Honest about limits. If a Zoho feature does not fit, or depends on your plan, we say so before you buy.

Where we work

Our offices are in Coimbatore, Pune, Kolkata, Jakarta, Tokyo; in India, Coimbatore is the head office (Zoho partner in India). We serve clients in India, Indonesia, Japan, Singapore and the UAE (Dubai), and agree working hours and language with each client at the start of a project.

Leadership

CA Loganathan Anandan, FCA · CISA · CDPSE · CFE is the founder of Straits Partners. A chartered accountant, certified information systems auditor, certified data privacy solutions engineer and certified fraud examiner, he sets the standards for how we design and review client systems. LinkedIn profile.

What our Zoho partner status means for you

  • Zoho Authorized Partner
  • Zoho Finance Premium Partner
  • Zoho Creator Registered Partner
Zoho Authorised Partner
Zoho recognises us as an authorised partner for its products. You can buy Zoho licences through us, billed by Zoho, and have the same team plan, implement and support them, so one partner is accountable from licence to go-live.
Zoho Finance Premium Partner
A Zoho partner status for its finance applications, such as Zoho Books, Zoho Expense and Zoho Inventory. Your accounting, invoicing, approvals and stock control are set up by a team that works on these products every day, with a finance and audit background behind the design.
Zoho Creator Registered Partner
When a standard Zoho app does not fit a process, we can build a custom application on Zoho Creator that shares data with the rest of your Zoho system.

Frequently asked questions

Who runs Straits Partners?

Straits Partners LLP is led by its founder and supported by an in-house technical, financial and functional delivery team.

Where is Straits Partners based?

We have offices in Coimbatore, Pune, Kolkata, Jakarta and Tokyo and serve clients in India, Indonesia, Japan, Singapore and the UAE (Dubai).

What is your relationship with Zoho?

We are an independent Zoho partner holding the Zoho Authorised Partner, Zoho Finance Premium Partner and Zoho Creator Registered Partner badges. We implement and support Zoho products; we are not Zoho Corporation.

Can we work with you on a small project?

Yes. Many engagements start with a single application or a single process, such as a CRM pipeline or GST-ready invoicing.

Tell us what you want Zoho + AI to do for your business

Book a consultation with our team, get an instant suggested plan from the requirement finder, or reach us on WhatsApp or phone at +91 875 434 9646.